UltraLinx offers the standard player tracking features found in more expensive systems, including player registration, point accumulation, and point redemption. Operators can use their player tracking database to market directly to players and provide incentives that drive return play.
Additionally, operators can use the UltraLinx in-machine video display to provide in-house advertising which will make players aware of the full suite of amenities and promotions that your property offers. UltraLinx gives you, the operator, the power to design promotions and incentives that will help you drive return play, increasing your bottom line.